The Challenge
This project supports a re-development project in Shimokitazawa, Japan, an artsy neighborhood in Tokyo Japan.
The project accepts government backed 4-lane highway through its dense streets, effectively ruining the urban fabric. The app proposes the lanes are individual, urban experiences. Pedestrian or Driver and offer different times for booking: blue lane (swim lane), groomed get away (green tunnel) domesticated lane (hotels and restaurants), and a lane that simply moves in and out of shops or music venues (displaced/replaced lane).
Research





Research Insights and Opportunities for UX and UI





Define




Ideate





Test










